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| Marketing & Promotion |
| Drawing a crowd, selling out a conference, or filling the house is not always an easy proposition. By retaining Impression Productions, your event will be packaged, priced, positioned and promoted for the best chance of success. A marketing plan is created with your input. Then is executed in detail and a timely and succinct manner. |
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Bulk Mail
- Identify potential groups of event attendees
- Secure mailing lists
- Write, edit and design marketing brochures
- Manage printing process and mail drops
Advertising
- Research potential advertising buys, negotiate rates and confirm
- Design artwork and provide to the media source in a timely fashion
- Seek and secure public service announcements opportunities
Public Relations
- Write and distribute press releases
- Create media information kits
- Phone follow-up with designated media sources
- Prepare invitation list, mail and manage RSVP's for national, regional, and local media to attend the event
Internet Marketing
- Create an Internet presence to promote your event
- Secure and process registrations via web applications
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